1. Who We Are
This website is operated by Sweet Eden (OPC) Pvt Ltd (“Sweet Eden”, “we”, “us”). Our registered address is Sweet Eden (OPC) Pvt Ltd, Near Punit Nagar Crossing, Nigam, Road, Vatva, Ahmedabad, Gujarat 382445. For any privacy questions you can reach us at support@sweeteden.in.
2. Information We Collect
We collect only the information necessary to process your orders, provide our services, and improve your experience on our website. The types of information we may collect include:
- Contact and Identity Information — Your name, phone number, and email address, as provided during login (including OTP-based authentication) or checkout.
- Order and Delivery Information — Your shipping address, PIN code, details of the items you order, and your order history.
- Payment Information — Payment transactions are processed securely through our authorized payment partners. We do not store your full card number, UPI PIN, or bank account credentials on our servers.
- Usage and Device Information — Information such as pages viewed, approximate location, browser type, and device type. This information may be collected through cookies and analytics tools to understand how our website is accessed and used, improve its functionality, and enhance your overall experience.
3. How We Use Your Information
- To process, fulfil, and deliver your orders and provide order updates.
- To provide customer support and respond to your queries.
- To detect and prevent fraud, including COD abuse and a high risk of return-to-origin (RTO).
- To send transactional messages, including order confirmations, shipping updates, and delivery updates, and — only with your consent — offers and product updates via WhatsApp, SMS, or email.
- To measure and improve our website, products, services, and marketing activities.
4. Cookies & Tracking
- We use cookies and similar technologies to maintain your cart, remember your session, and measure website performance.
- We also use analytics and advertising pixels, such as Google Analytics and the Meta Pixel, to understand website traffic and measure the effectiveness of our marketing campaigns.
- You can control or delete cookies through your browser settings. However, disabling cookies may affect certain website features, such as your shopping cart.
5. Payment Security
- All payments are processed over encrypted (SSL/TLS) connections through our PCI-DSS-compliant payment partner.
- Sensitive payment information is transmitted directly to the payment gateway and is never stored in plain text by Sweet Eden.
6. Sharing Your Information
We do not sell your personal data. We share it only with trusted partners who help us operate our business, and only to the extent necessary:
- Logistics partners (e.g., Shiprocket and its courier network) to ship and deliver your orders.
- Payment processors to collect payments and process refunds.
- Communication and analytics providers to send order notifications and measure website usage.
- Government or law-enforcement authorities where required by applicable law.
7. Data Retention
We retain your order and invoice records for as long as necessary to comply with tax, accounting, and legal obligations under applicable Indian law. When your data is no longer required, we securely delete or anonymise it.
8. Your Rights
In line with India’s Digital Personal Data Protection Act, 2023, you may request access to, correction of, or deletion of your personal data, and you may withdraw your consent to marketing communications at any time. To exercise these rights, please email support@sweeteden.in.
9. Children’s Privacy
Our products are intended for the general public. We do not knowingly collect personal data from children under the age of 18 without parental consent.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Any material changes will be reflected by updating the “Last updated” date at the top of this page.
11. Contact Us
If you have any questions about this Privacy Policy or your personal data, please email support@sweeteden.in or call +91 XXXXX XXXXX. Our support hours are Monday to Saturday, 10:00 AM - 7:00 PM IST.